Areas of Focus

Market Entry and Expansion Strategies

With experience in both product development and commercialization in the analytical laboratory space, we help companies looking to break into new markets or expand their presence in North America. Whether you're a software developer or equipment manufacturer, we can assist you with:

  • Market analysis and strategic planning

  • Building reseller networks

  • Developing localized marketing and sales strategies

  • Establishing technical support and implementation resources

Content Marketing for Scientific Audiences

Scientists are unique customers—they value research, data, and content relevant to their specific needs. We craft compelling, data-driven content that engages your audience. From application notes to thought leadership articles, our content is designed to resonate with scientists at every stage of their buying journey

Reseller and Partnership Development

For companies expanding their footprint in the North American market, our consulting services also include forming strategic reseller agreements. We help life sciences companies build strong partnerships that drive sales growth, develop new territories, and build technical and sales support capabilities.